In modern hypermarkets, a vast array of products from various manufacturers is on display, making it challenging to find a specific brand or item. To make a brand stand out among competitors and ensure it is easily noticeable to consumers, shelf banners (shelf banners) are used. These are specialized POS materials designed to:


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  1. Attract attention to the product: Shelf banners help highlight the product among others, making it more visible and appealing to shoppers.

  2. Inform about product features and benefits: They provide valuable information about the product, including its features, advantages, and unique qualities, helping consumers make an informed choice.

  3. Encourage purchase: Shelf banners often include calls to action, such as discounts or special offers, which encourage customers to buy the product.

When you first visit a shopping and entertainment center, it can be difficult to navigate and find the necessary departments or services. In such cases, informational materials are placed on upper shelves, attached to additional structures, or installed on walls for easier navigation.

Shelf banners are typically made from plastic or PVC, ensuring their durability and suitability for various store conditions.

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